{"id":900003,"date":"2026-11-06T09:00:00","date_gmt":"2026-11-06T09:00:00","guid":{"rendered":"https:\/\/aimas.org\/?st-import=dd26c035d234bbb16dbc312e8b8c41de"},"modified":"2026-11-06T09:00:00","modified_gmt":"2026-11-06T09:00:00","slug":"a-propos-de-nous","status":"publish","type":"page","link":"https:\/\/aimas.org\/en\/a-propos-de-nous\/","title":{"rendered":"About us"},"content":{"rendered":"

Our history<\/p>\n

From 1991 to the present day<\/h2>\n

With the aim of reducing the incidence of HIV infection in C\u00f4te d\u2019Ivoire, a bilateral agreement was signed in 1991 between the Government of C\u00f4te d\u2019Ivoire and USAID to implement a condom social marketing project. Implementation was entrusted to the American NGO PSI.<\/p>\n

When this agreement ended in September 1995, and in view of the project\u2019s generally promising results, the German Government agreed to fund interventions in the field of sexual and reproductive health. Thus, in October 1995, the 1st<\/sup> phase of the \u201cFamily Planning and HIV\/AIDS Prevention\u201d programme began, funded under Ivorian-German cooperation through KfW Entwicklungsbank. At the end of this 1st<\/sup> phase, the German and Ivorian Governments agreed to provide financial support for a second\u200b<\/sup> phase, implemented by the Ivorian Social Marketing Agency (AIMAS), established on 11 December 1991 in accordance with Law No. 60-315 of 21 September 1960 governing associations.<\/p><\/div>\n

\"Affiche<\/figure><\/div><\/section>\n\n

Our mission<\/h2>\n

AIMAS\u2019s mission is to improve the health and well-being of vulnerable and\/or low-income populations by offering them products and services through social marketing, in collaboration with the Government, development partners, the private sector and civil society. Its core values are good governance, team spirit, innovation, professionalism and health impact.<\/p>\n

Mission & Vision<\/a><\/div><\/div><\/div>\n

Governing bodies<\/h2>\n